Strategic Partnerships
Identify and secure high-value partnerships with buyers, distributors, cafés and hospitality groups.
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About Me
More About Me
Kibrom Menberu Asgedom
Entrepreneur & Business Strategist | 14+ Years in KSA | Bridging Ethiopian Specialty Coffee with Saudi Arabia | Executive Leadership & Organizational Development
A business builder driving growth across Ethiopian specialty‑coffee trade in KSA — leading real sourcing, client acquisition, strategic partnerships, market expansion, coffee tourism, and entertainment integration. This work blends quality product stories with commercial strategy to help brands, exporters, and buyers create lasting value.From green‑bean negotiations to distributor networks, hospitality partnerships, cultural coffee experiences, and tourism‑driven activations, relationships are built that are ethical, profitable, and designed for long‑term impact. These achievements support the empowerment of the Ethiopian community in KSA through structured systems, disciplined execution, and sustainable Ethiopia–Saudi economic bridges.
14+
Years Experience
50+
Deals Closed
30+
Partners
KSA
Saudi Arabia
What I Offer
My Services
Coffee-focused business development services designed to open markets, strengthen partnerships and grow revenue.
Green Bean Sourcing
Connect with reliable origin partners and build transparent supply chains for specialty and commercial coffee.
Learn MoreMarket Expansion
Enter new regions and channels with clear go-to-market plans, pricing strategy and local relationship mapping.
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Drive wholesale and institutional sales through consultative selling, tasting sessions and long-term account growth.
Learn MoreExport & Trade Development
Support export readiness, buyer matching, documentation coordination and international coffee trade growth.
Learn MoreBrand & Growth Consulting
Position coffee brands for premium markets with story-driven value propositions and commercial roadmaps.
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Experience
My Journey
A career rooted in coffee culture, commercial growth and relationship-driven business development.
01 — FOUNDATION
Career Beginnings
Started in sales and client relations within the coffee and hospitality ecosystem, learning product quality and buyer needs.
02 — GROWTH
Markets & Networks
Expanded into regional buyer networks, distributor partnerships and green bean commercial negotiations.
03 — STRATEGY
Enterprise Partnerships
Led multi-account growth programs for cafés, hotels and wholesale clients with measurable revenue outcomes.
04 — TODAY
Coffee BD Leadership
Now focused on strategic business development, export opportunities and long-term coffee trade partnerships.
Benefits
Why Work With Me
10+ Years Experience
Proven commercial experience across coffee trade, hospitality and B2B partnership development.
Business-Focused Growth
Every conversation is tied to revenue, margin, brand value and sustainable market access.
Origin-Aware Strategy
I understand coffee from plantation to cup — so commercial plans respect quality and story.
Reliable Communication
Clear updates, transparent negotiations and relationship management you can trust.
Have a Coffee Business Opportunity in Mind?
Let's discuss how strategic partnerships and market development can turn your idea into a successful commercial outcome.